Order Information: Product Care
With you purchase or receipt of fine jewelry as a gift
, you hope to maintain it `s brilliance and quality for years -perhaps
generations to come. There are steps you can take to keep your lovely
jewelry possessions looking as good as the day you first saw them.
These are a few general tips to do just that and of course ,for
other more detailed information speak to one of the staff at ORO-VERDE-NH.COM
or EXETER JEWELERS INC.
Fine jewelry is
a precious possession that is designed and crafted to last a lifetime.
However, proper care is required to assure the lasting qualities
of your jewelry. ORO-VERDE-NH.COM and EXETER JEWELERS INC. are pleased
to offer the following simple guidelines and tips for the care and
cleaning of your fine jewelry.
General Tips
- Always store your jewelry in a clean, dry place.
- Keep your jewelry in a fabric-lined jewelry case, or in a box
with compartments and dividers. If you prefer to use ordinary
boxes, wrap each piece individually in soft tissue paper.
- Don't jumble your jewelry pieces in a drawer or jewelry case.
Pieces can scratch each other.
- Be careful when removing your jewelry to wash your hands. Do
not leave your jewelry on the rim of a sink where it can easily
slip down the drain.
- See EXETER JEWELERS at least once a year to have your jewelry
checked for loose prongs, worn mountings, and general wear and
tear. Visit EXETER JEWELERS every six months to have your
jewelry professionally cleaned.
- There are many types of small machines on the market that will
clean jewelry in a matter of minutes using high-frequency sound.
These machines are called "ultrasonic cleaners" and are available
in many different models and prices. They can be a convenient
way to quickly clean your jewelry at home. However, ultrasonic
cleaners can damage some jewelry. The staff at EXETER JEWELERS
can tell you if an ultrasonic cleaning machine is right for your
jewelry and, if it is, recommend an appropriate model.

Diamonds
Diamond jewelry , such as diamond engagement and wedding rings,
are often worn 24 hours a day. Even though you may wear your diamond
jewelry around the clock, you should give thought to its care. Diamonds
are durable, but they still require proper maintenance. Diamonds
can get smudged, soiled and dusty. Lotions, powders, soaps, even
natural skin oils, put a film on diamonds and cut down their brilliance.
Clean diamonds "glow" because the maximum amount of light can enter
the stone and return in a fiery brilliance. It takes just a little
care to keep them that way.
- Do not wear diamond jewelry, especially rings, when doing rough
work. Even though diamond is one of the hardest materials in nature,
it can still be chipped by a sharp, sudden blow.
- Chlorine can damage and discolor the mounting on your diamond
jewelry. Keep your diamond away from chlorine bleach or other
household chemicals. You should also remove your diamond jewelry
before entering a chlorinated pool or hot tub.
- Clean your diamonds regularly using a commercial jewelry cleaner,
a mix of ammonia and water, or a mild detergent. Dip the jewelry
into the solution and use a soft brush to dislodge dust or dirt
from under the setting.
- Avoid touching your clean diamonds with your fingers. Handle
clean jewelry by its edges

Colored Gemstones
There are many different types of colored gemstones, some of which
require specific care and cleaning procedures. It would be impossible
to enumerate all of them in this brochure. However, there are some
general care and cleaning rules which apply to all colored gemstone
jewelry.
- Many natural gemstones are treated or enhanced from the time
they are extracted from the earth by one or more traditionally
accepted jewelry industry practices. These treatments and enhancements
can affect how you should clean and care for your colored gemstone
jewelry. Consult the staff at EXETER JEWELERS for more information
on caring for treated or enhanced gemstones.
- After wearing, wipe your precious gemstone jewelry thoroughly
with a clean, soft, slightly damp cloth. This will enhance the
gemstone's luster and ensure that your jewelry is clean before
storage.
- Store gemstone pieces individually in soft pouches.
- Do not expose your precious gemstone pieces to salt water or
harsh chemicals, such as chlorine or detergents. These chemicals
may slowly erode the finish and polish of gemstones.
- Hair spray, perfume and perspiration may cause jewelry to become
dull. Apply all cosmetics, perfumes and colognes before putting
on colored gemstone jewelry. Make sure to wipe your gemstones
after wear to remove any chemicals, oils or perspiration.
- Do not subject gemstone jewelry to sudden temperature changes.
- If you have an active lifestyle take extra precautions with
some types of gemstone jewelry. Emeralds, for example, are brittle
and should not be worn when doing household chores or any other
activity where the stone could be hit or damaged.
- Be extra careful with ultrasonic cleaners. Some gemstones are
fragile and can be damaged by ultrasonic cleaners. Consult the
staff at EXETER JEWELERS for the best cleaning procedure for your
particular gemstone jewelry.

Karat Gold Jewelry
Karat gold jewelry pieces make up the majority of many fine jewelry
collections. Gold comes in many different styles and colors, but
the care and cleaning procedure remains the same.

Platinum
Platinum is one of the rarest and most durable precious metals.
It is resistant to tarnishing and discoloration due to chlorine
and other chemicals. These factors, along with its strength and
white luster, have made platinum an increasingly popular choice
for jewelry, either on its own or as the setting for diamonds and
other precious gemstones. However, despite its durability, platinum
jewelry needs to be properly cared for.
- Platinum jewelry can be cleaned the same way you can other fine
jewelry. EXETER JEWELERS can recommend a prepackaged jewelry cleaner
on our OTHER JEWELRY PRODUCTS page
that works with platinum, or ask EXETER JEWELERS to professionally
clean your platinum pieces. A professional cleaning every six
months will keep your platinum jewelry in great shape.
- Store your platinum jewelry separately and with care, not allowing
pieces to touch each other because even platinum can be scratched.
- Signs of wear such as scratches can eventually appear on platinum.
However, due to the metal's durability there is usually little
metal loss from the scratch. If visible scratches do appear, your
jeweler should be able to re-polish the piece.
- If your platinum is set with diamonds or other precious stones,
be especially careful as these materials can be more susceptible
to damage. Some fine jewelry pieces combine platinum with karat
gold jewelry. Care for these pieces as you would your gold jewelry
or consult EXETER JEWELERS

Sterling Silver Jewelry
Sterling silver, like other precious metals, can oxidize with time.
But properly maintained silver jewelry improves with age and develops
a lush patina. Treat your silver well, care for it properly and
it will reward you with a long life and a lustrous look.
- Clean your silver jewelry with a mild soap and water solution,
allowing the water to bead up, and then patting dry with a soft
cloth. For more stubborn dirt, use a jewelry cleaner designed
for silver use. Ask your jeweler to recommend an appropriate brand.
- Store your silver in a cool, dry place, preferably in a tarnish-preventive
bag or wrapped in a soft piece of felt or cloth. Store pieces
individually so that they don't knock together and scratch.
- Do not rub silver with anything other than a polishing cloth
or a fine piece of felt. EXETER JEWELERS should be able to provide
these. Tissue paper or paper towels can cause scratches because
of the fibers in these products.
- Make sure your silver is not exposed to air and light during
storage as this can cause silver to tarnish. And don't wear sterling
silver in chlorinated water or when working with household chemicals.

Cultured Pearls
Cultured pearls are precious jewels and should be treated as such.
They're also the products of living creatures. Cultured pearls are
formed when an irritant is introduced into a mollusk. The mollusk
secretes a substance called nacre which covers the irritant and
produces the pearl. Nacre gives pearls the rainbow of colors and
luster that makes these gemstones so treasured, but its delicate
nature also makes pearls particularly susceptible to damage. For
this reason you should be extra careful with your cultured pearl
jewelry.
- Apply cosmetics, hair sprays and perfume before putting on any
pearl jewelry. When you remove the jewelry, wipe it carefully
with a soft cloth to remove any traces of these substances.
- You can also wash your pearl jewelry with mild soap and water.
Do not clean cultured pearls with any chemicals, abrasives or
solvents. These substances can damage your pearls.
- Do not toss your cultured pearl jewelry carelessly into a purse,
bag or jewel box. A pearl's surface is soft and can be scratched
by hard metal edges or by the harder gemstones of other jewelry
pieces.
- Place cultured pearl jewelry in a chamois bag or wrap them in
tissue when putting them away.
- Cosmetics, perspiration, oils and ordinary wear weaken and stretch
the threads on which the pearls are strung. Bring your pearls
back to your jeweler for restringing once a year. Make certain
the pearls are strung with a knot between each pearl. This will
prevent loss of pearls if the string should break

Watches
Watches need the same amount of attention as fine jewelry. Fine
watches are sophisticated and precise pieces of equipment; the price
often reflects the skilled workmanship that goes into a fine timepiece.
In order to get the most satisfaction out of your watch, you should
follow some simple care and cleaning guidelines.
- No matter how handy you are, don't attempt "do-it-yourself"
watch repairs. Only an expert jeweler/watchmaker should be trusted
to put your watch back into working condition.
- Give your watch a quick check on a regular basis, making sure
that the strap or bracelet is securely attached to the watch face.
- A mechanical watch should be checked regularly by your jeweler/watchmaker
or an authorized dealer and serviced according to the manufacturer's
guidelines.
- Wind your watch in a clockwise direction, preferably about the
same time each day. Remove the watch from your wrist when winding
so as not to place undue pressure on the stem.
- Replace broken or scratched crystals immediately. Even a hairline
crack can let dust and moisture into the time-keeping mechanism,
threatening its accuracy.
- Unless the degree of water-resistance is clearly specified when
you purchase your watch, do not wear it into the shower or pool,
or on a moist wrist.
- Have your EXETER JEWELERRS or an authorized watch dealer replace
the battery in a quartz watch before it runs out. Dead batteries
left in the watch can leak or corrode, ruining the timepiece.
Do not attempt to change the battery in a watch yourself. If your
watch is water-resistant, a water-resistance test should be performed
after the battery has been replaced to ensure that water will
not leak into and damage the watch.
- Batteries run for about one to two years. Those in some less
expensive, multi-function digital watches have shorter lives,
as little as six months. Using extra features such as a calculator
or game can shorten battery life.
- Oils from your skin can build up on a watch. If your watch is
water-resistant, you can give it a quick cleaning with a mixture
of warm water and either a mild soap or a dish detergent. Dry
the watch with a soft cloth after cleaning. If your watch has
a strap made out of leather or another material, you should clean
only the watch face and not the strap.
- If your watch is not water-resistant, or you're not sure, do
not immerse it in water. Clean the piece with a slightly damp
cloth and then dry.

Where to Go for Care and Cleaning
To make sure that your fine jewelry and watches are properly cared
for, take them to EXETER JEWELERS INC. your professional jeweler.
Exeter Jewelers and their staff are people you can trust, and as
a retailer who has been serving the community for a number over
25 years they have an established reputation.
EXETER JEWELERS INC. is a member of Jewelers of America, the national
association for retail jewelers. Or look for the "J" mark on the
door. JA jewelers are knowledgeable and they offer a wide range
of services to care for your fine jewelry. Your JA jeweler -EXETER
JEWELERS INC. will not only help you properly maintain your jewelry
but will also answer your care and cleaning questions and help you
with your purchases, repairs and custom design.
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